What is Matched Betting?

Welcome to Matched Betting Zest – home to free matched betting hints, guides and techniques to help you maximise your profits.

Matched betting

Matched betting is a process of making money from bookmakers offers.

Firstly, you place a bet for an outcome to happen with the bookie.

Secondly, you place a bet against an outcome to happen with a betting exchange.

This is called backing and laying, which unlocks free bets and bonuses.

You use this technique again with the free bet to make cash profit whatever outcome happens.

Matched betting is NOT gambling and you don’t need any betting or sporting knowledge to get started.

Matched betting example

Imagine a football match between England and Germany.

Matched betting involves two simple stages:

Stage 1 (qualifying bet)

1). Place a back bet (backing) at a bookmaker – i.e. England to win.

2). Place a lay bet (laying) at a betting exchange – i.e. England not to win.

By covering all outcomes you qualify for a free bet, which is where your profit comes from.

Stage 2 (free bet)

1). Place a back bet using your free bet at a bookmaker

2). Place a lay bet at a betting exchange to guarantee profit from your free bet.

The free bet is turned in to cash by covering both sides of an event: for (placing a back bet with your free bet) and against (lay bet).

Expect to make around 70% of the free bet value as cash profit.

Is matched betting too good to be true?

Matched betting is a great strategy to earn regular tax-free profit, as detailed in the mainstream UK media.

The Guardian newspaper

The Telegraph newspaper


How much can I earn from matched betting?

Earnings from matched betting will depend on how much time you can spare, and earnings can vary from month to month.

A few hundred pounds a month is possible with several hours of dedication, as you progress from new customer offers to regular free bets and bonuses (reload offers).

*However, it must be stated that no profit amounts are guaranteed*

How much money do I need to get started?

Start with a £50-100 bankroll for basic bet £X get £Y free bet offers.

Then as you build your bankroll – it’s time to complete more advanced offers.

Where next?

Have a look through the guides section, which includes a range of tutorials and “how to” guides.

Check out a selection of sports and casino free bets.

Matched jargon is explained in the comprehensive glossary.

You can also connect with me on Twitter or Instagram,

Please email any questions to support@matchedbettingzest.com